Ministry Unpacks Ideas on India as a Content Hub, Confirms Launch of Streaming Service

variety.com/2022/film/news/india-content-hub-1235441743

Apurva Chandra, Secretary for Information and Broadcasting Ministry, on Thursday confirmed plans to create a national streaming platform within the National Film Development Corporation website. The move is an integral part of plans to promote India as a global content hub.

“We are planning to do that on the website so that not just NFDC co-produced and produced films, but so we are also able to curate and showcase shorts and other films. Because some of those who are producing in India are not able to get a market otherwise. The NFDC platform can be used to focus on such talent and promote good quality content also,” Chandra told Variety.

He was speaking in Goa ahead of a panel at NFDC’s Film Bazaar which discussed the content hub proposal.

Chandra also confirmed a focus on supporting the animation, visual effects and gaming sectors.

“In India the cost would be a quarter or a fifth of what it is in the U.S. and Europe and the quality is actually at par with Hollywood films. So, that…

This story appeared first on variety.com, 2022-11-25.
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