Digital Marketing In 2023: The Rise Of AI And What It Means For Your Strategy


Technology is digital marketers’ gateway to lead gen and relationship building. So it’s no surprise that the rise of AI is reshaping their approaches. But because AI itself is evolving, some skepticism and hesitation are natural.
Will this emerging technology’s capabilities transform online marketing to the point where it’s unrecognizable? Or can companies leverage it so it’s…
This story appeared on forbes.com, 2023-05-26.